1 : Choose the piece, but film the moment
No matter how famous you are as a classical performer, you’re not going to rival Beethoven for recognition.The first step in getting views is knowing what your audience will click on.
2 : Set the scene & shoot it lean
We’ve found filming performers is more about what viewers don’t see than what they do.
3: Keep it real
It’s incredible how astute people are when they are watching video.
4: Tell a Story
We know the “Where?” and the “When?” from point 1. But what about the “Why?”
5: Get intimate
We all know what a person, sitting at a piano, playing, swaying backwards and forwards looks like.
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